Today, Animoca Brands announced their partnership with Formula 1. Per the agreement, Animoca Brands will leverage blockchain technology to develop the official F1 blockchain racing game.
What Is The Nature Of This Agreement?
According to their announcement, Animoca Brands will:
- Receive a license to develop and publish F1® Delta Time blockchain racing game globally
- Utilize and implement NFTs
- Develop and release the game on May 10, 2019
- Bring the benefits of blockchain technology to 506 million F1 fans
F1 is one of the most exciting motorsports, with roughly 1.6 billion TV viewers globally, and 506 million fans. F1 races are hosted globally, across five continents in 21 countries. The sport enjoys substantial support from big sponsors, including Emirates, Rolex, Pirelli, DHL, and Heineken. It is broadcasted by Sky, Fox Sports, and ESPN.
In 2016, a multinational company Liberty Media acquired F1 and has focused on advancing the fan experience F1 by partnering with the world’s most innovative companies. Recognizing the benefits of a tokenized gaming experience, F1 sought Animoca Brands and granted them the rights to develop and publish blockchain game F1 Delta Time.
On F1 Delta Time
F1 Delta Time should be released May 10 this year. In the game, players will be able to collect non-fungible tokens. The game will also feature a racing mode, where players will be compete with other players.
Right now, users may visit the F1 Delta Time official website, explore its content and subscribe for free gifts. You will also find a countdown to the game’s launch. For now, we don't have any details with regards to monetization, gameplay or other aspects of the game.
A Huge Achievement For Both Sides
Animoca Brands' co-founder and chairman Yat Siu, said: "Securing a partnership to make blockchain games with Formula 1, one of the most recognized brands in sports, is a notable achievement." It's worth noting that Animoca Brands will, aside from developing the game, also work with F1 to build a strong gaming community.
Both sides will, without a doubt, prosper from this project, along with the entire DGaming industry. F1 Delta Time has the potential to bring a unique experience to millions of people, by merging gaming, sports, and blockchain technology.